About TraceRent

Better pricing intelligence for multifamily rental decisions.

Platform Calgary

What we do

TraceRent builds rental pricing intelligence for multifamily owners, operators, and investors. We aggregate signals from 80+ sources every day, weight and cleanse the data, and deliver explainable market rent, not black-box estimates, so pricing decisions hold up to tenants, partners, and regulators.

Where we are

TraceRent operates out of Platform Calgary, within Calgary's tech ecosystem.

Who we are

TraceRent was founded in 2024 by Prabh Paul Parmar, a second-time tech founder focused on bringing better pricing intelligence to multifamily rental decisions.